HUAWEI is a fortune 500 company, the world’s largest communication equipment maker and China’s largest smartphone brand, it is also a leader for global ICT infrastructure. HUAWEI Enterprise business was launched in United States in 2011 and provides cloud computing, data center solutions, IoT, enterprise wireless and network security products and solutions. HUAWEI Enterprise positions itself as a digital transformation partner, it’s ready to serve a variety of industries across the country.
Huawei is penetrating mature and established markets such as carrier (Verizon, AT&T), device (Apple, Google, Samsung) and Enterprise (Cisco, IBM, EMC). Internationally, Huawei is a household brand with over $90B in revenue, but in the U.S. market companies are still learning about this global powerhouse. HUAWEI is focused on building a channel and selling into specific verticals that have the greatest need for their products. They need to improve their brand awareness and reputation.
Engagement and Execution
Organize Huawei Enterprise Annual Partner Summit and other local trade show events
Support channel marketing plan and execution
Partner portal development
Create all sales enablement collateral and relevant content creation
Build and manage inside sales team onsite
Develop foundation for Email and digital campaign
Organize webinars and promotional events
Deploy and manage marketing automation tool and CRM optimization